Unreal Estate (The Royal Academy is Yours)

2015
5.5| 0h19m| en
Details

Unreal Estate (The Royal Academy is Yours) uses video game software to imagine a future in which the Royal Academy of Arts in London has been sold to a Chinese billionaire as a luxury private mansion. A first-person perspective tour through their new abode is accompanied by a voiceover – translated from the high-society Tatler magazine into Mandarin – about how to hire and fire an 'army of household staff'. Drawing from the language of high-definition property marketing videos, the project presents a critical look at the capital's current housing crisis. The Royal Academy is itself on a rental contract from the government, and this fact shows the precarious status of even the nation's oldest and most revered art establishment. This is an uncannily familiar virtual world where a major cultural institution has been appropriated into commercial real estate. The work forms Chapter 9 of Lawrence Lek’s Bonus Levels project, a series of utopian/dystopian virtual worlds based on real places.

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Dazed

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Reviews

Ensofter Overrated and overhyped
Executscan Expected more
Matylda Swan It is a whirlwind of delight --- attractive actors, stunning couture, spectacular sets and outrageous parties.
Jenni Devyn Worth seeing just to witness how winsome it is.